Benefit from our Research on Business Performance and Clear Thinking “Why do Strategies, Plans, Projects, Innovations, or Communications go wrong?”   “What REALLY affects Business Performance and Reputation?”   The Business Experience is a business performance and customer focus consultancy offering unique services and training based on in-depth research on hundreds of case studies reported in the media.   Our research has found that the chief reason why strategies, plans, projects … and even businesses fail is Unclear Thinking.   In most failure cases we were able to spot AVOIDABLE THINKING ERRORS made by individuals or teams during the planning stages.   These Thinking Errors occurred in all areas of business management, especially:   • Leadership & Strategic Thinking • Customer Focus/Experience • Talent Management • Planning – strategy, projects, goals • Business Communications    – external and internal • Decision-making • Creativity & Innovation • Managing change • Controls   One absurdly simple but costly Thinking Error led to the collapse of an entire business. It was caused by failing to Pre-Test a ‘joke’ in a public speech.                      Click here to see our research.     FREE BUSINESS LESSONS   The Business Experience constantly studies media reports on business performance.  We extract valuable lessons from our research to help clients avoid Thinking Errors and improve business performance.   Register now to access our regularly updated analyses of current news stories on business performance.  Click here  to register

Clear Thinking Is about thinking in the appropriate way at each stage in a Thinking Process     What really affects Business Performance? Our research found out.           Customer Focus. Step outside and study your entire business from the Customers' Perspective

Successful Business Performance comes from THINKING IN THE RIGHT WAY during planning and execution Clear Thinking is one of the key competencies possessed by leaders and teams in the world’s most admired and successful companies such as General Electric under the leadership of Jack Welch.   Another Clear Thinking success story is UK-based BG Group (formerly the Exploration & Production arm of British Gas). Under the leadership of Frank Chapman, BG has outperformed the FT100 by a massive 450%.   The Business Experience has developed a unique system for helping individuals, teams - and entire organisations - to:   ·     think clearly ·     avoid costly thinking errors, and ·     maximise business performance.     Business Performance Consultancy, Coaching & Training Programmes   The Business Experience has designed a suite of business performance consultancy services, coaching, and in-company training programmes, all based on Clear Thinking … thinking in the right way for the particular task.   Customer Focus Audit + Ideas Services   We have also developed a unique audit + ideas consultancy service designed around two, polar opposite Thinking Styles: Business Thinking and Customer Thinking … the essence of profitable Customer Focus.   We have designed unique tools & tests to help organisations evaluate their business performance … and generate profitable ideas for improvement … simply by studying their entire business from the Customers’ Perspective.   From a single product or advertisement; a team or unit; to entire business processes or structures.   AdQA - Communications Pre-Test and Improvement   Test and improve the effectiveness of any form of visual or verbal business communication - before issue - using our unique AdQA service.   AdQA is the world's first creative quality assurance system for communications.